{"id":108041,"date":"2018-03-11T10:32:38","date_gmt":"2018-03-11T10:32:38","guid":{"rendered":"https:\/\/www.deberes.net\/tesis\/sin-categoria\/desmontando-a-google-la-declinabilidad-en-los-doodles\/"},"modified":"2018-03-11T10:32:38","modified_gmt":"2018-03-11T10:32:38","slug":"desmontando-a-google-la-declinabilidad-en-los-doodles","status":"publish","type":"post","link":"https:\/\/www.deberes.net\/tesis\/comunicaciones-sociales\/desmontando-a-google-la-declinabilidad-en-los-doodles\/","title":{"rendered":"Desmontando a google: la \u00abdeclinabilidad\u00bb en los doodles"},"content":{"rendered":"<h2>Tesis doctoral de <strong> Roc\u00edo Cifuentes Albeza <\/strong><\/h2>\n<p>Desmontando a google propone el an\u00e1lisis de la declinabilidad de los doodles &#8211; ilustraciones de su logotipo -. En base al estudio de m\u00e1s de 900 doodles publicados entre 1998 y 2010, proponemos un modelo de an\u00e1lisis que sistematice el estudio del tratamiento de las unidades impl\u00edctas en el logotipo y su particular grado de declinaci\u00f3n en los doodles. Este modelo pretende establecer la relaci\u00f3n entre recurrencia y originalidad contemplada en cada caso pr\u00e1ctico como medida de eficacia- su identificaci\u00f3n a pesar del cambio. El reconocimiento internacional de esta compa\u00f1\u00eda por su contribuci\u00f3n al acceso al conocimiento de millones de personas de todo el mundo, pone de manifiesto la relevancia de la investigaci\u00f3n de su imagen p\u00fablica en general y en particular de su logotipo, cuyo innovador tratamiento es paradigma de imagen abierta y polimorfa.<\/p>\n<p>&nbsp;<\/p>\n<h3>Datos acad\u00e9micos de la tesis doctoral \u00ab<strong>Desmontando a google: la \u00abdeclinabilidad\u00bb en los doodles<\/strong>\u00ab<\/h3>\n<ul>\n<li><strong>T\u00edtulo de la tesis:<\/strong>\u00a0 Desmontando a google: la \u00abdeclinabilidad\u00bb en los doodles <\/li>\n<li><strong>Autor:<\/strong>\u00a0 Roc\u00edo Cifuentes Albeza <\/li>\n<li><strong>Universidad:<\/strong>\u00a0 Miguel hern\u00e1ndez de elche<\/li>\n<li><strong>Fecha de lectura de la tesis:<\/strong>\u00a0 15\/04\/2011<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3>Direcci\u00f3n y tribunal<\/h3>\n<ul>\n<li><strong>Director de la tesis<\/strong>\n<ul>\n<li>Emilio Rosell\u00f3 Tormo<\/li>\n<\/ul>\n<\/li>\n<li><strong>Tribunal<\/strong>\n<ul>\n<li>Presidente del tribunal: Mar\u00eda eulalia Adelantado mateu <\/li>\n<li>david Rold\u00e1n garrote (vocal)<\/li>\n<li>Javiereloy Martinez guirao (vocal)<\/li>\n<li>Juan a Mar\u00eda Balsalobre Garc\u00eda (vocal)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tesis doctoral de Roc\u00edo Cifuentes Albeza Desmontando a google propone el an\u00e1lisis de la declinabilidad de los doodles &#8211; ilustraciones [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[4735,36851,37169,28028],"tags":[81191,31373,142252,207684,16970,216743],"class_list":["post-108041","post","type-post","status-publish","format-standard","hentry","category-comunicaciones-sociales","category-internet-e-intranet","category-miguel-hernandez-de-elche","category-signos","tag-david-roldan-garrote","tag-emilio-rosello-tormo","tag-javiereloy-Martinez-guirao","tag-juan-a-maria-balsalobre-garcia","tag-maria-eulalia-adelantado-mateu","tag-rocio-cifuentes-albeza"],"_links":{"self":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts\/108041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/comments?post=108041"}],"version-history":[{"count":0,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts\/108041\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/media?parent=108041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/categories?post=108041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/tags?post=108041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}