{"id":113461,"date":"2018-03-11T10:40:57","date_gmt":"2018-03-11T10:40:57","guid":{"rendered":"https:\/\/www.deberes.net\/tesis\/sin-categoria\/metodologa%c2%ada-en-la-direccion-de-proyectos-para-el-alineamiento-estrategico\/"},"modified":"2018-03-11T10:40:57","modified_gmt":"2018-03-11T10:40:57","slug":"metodologa%c2%ada-en-la-direccion-de-proyectos-para-el-alineamiento-estrategico","status":"publish","type":"post","link":"https:\/\/www.deberes.net\/tesis\/organizacion-y-gestion-de-empresas\/metodologa%c2%ada-en-la-direccion-de-proyectos-para-el-alineamiento-estrategico\/","title":{"rendered":"Metodolog\u00eda en la direcci\u00f3n de proyectos para el alineamiento estrat\u00e9gico"},"content":{"rendered":"<h2>Tesis doctoral de <strong> Nestor Goicoechea Larracoechea <\/strong><\/h2>\n<p>Actualmente, en los comienzos del siglo xxi, el escenario al que se enfrenta la empresa privada y p\u00fablica, se caracteriza por un alto grado de turbulencia. Seg\u00fan harold kerzner, el estilo de gesti\u00f3n empresarial que mejor gobierna dichas condiciones es la direcci\u00f3n estrat\u00e9gica.En este tipo de gesti\u00f3n, es la direcci\u00f3n estrat\u00e9gica quien determina la estrategia empresarial, es decir qu\u00e9 resultados se quieren lograr a largo plazo. La direcci\u00f3n de proyectos es quien mediante proyectos ejecuta la estrategia a corto plazo para obtener los beneficios esperados.Una correcta armon\u00eda entre los dos niveles de gesti\u00f3n es un factor cr\u00edtico de \u00e9xito para la supervivencia de la organizaci\u00f3n. El criterio de \u00e9xito, por tanto, es el alineamiento estrat\u00e9gico de la direcci\u00f3n de proyectos.La investigaci\u00f3n llevada a cabo propone una metodolog\u00eda de alineamiento para una estrategia gen\u00e9rica y un proyecto gen\u00e9rico compuesta por:-\tun m\u00e9todo de alineamiento para la fase concepci\u00f3n del proyecto.-\tUna herramienta que mide el grado de alineamiento.La metodolog\u00eda propuesta se verifica en cuatro casos de estudio. Dos corresponden a la puesta en marcha de una entidad bancaria y otros dos a organizaciones dedicadas al desarrollo de la investigaci\u00f3n.<\/p>\n<p>&nbsp;<\/p>\n<h3>Datos acad\u00e9micos de la tesis doctoral \u00ab<strong>Metodolog\u00eda en la direcci\u00f3n de proyectos para el alineamiento estrat\u00e9gico<\/strong>\u00ab<\/h3>\n<ul>\n<li><strong>T\u00edtulo de la tesis:<\/strong>\u00a0 Metodolog\u00eda en la direcci\u00f3n de proyectos para el alineamiento estrat\u00e9gico <\/li>\n<li><strong>Autor:<\/strong>\u00a0 Nestor Goicoechea Larracoechea <\/li>\n<li><strong>Universidad:<\/strong>\u00a0 Pa\u00eds vasco\/euskal herriko unibertsitatea<\/li>\n<li><strong>Fecha de lectura de la tesis:<\/strong>\u00a0 27\/11\/2012<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3>Direcci\u00f3n y tribunal<\/h3>\n<ul>\n<li><strong>Director de la tesis<\/strong>\n<ul>\n<li>Juan  Ramon Arraibi Da\u00f1obeitia<\/li>\n<\/ul>\n<\/li>\n<li><strong>Tribunal<\/strong>\n<ul>\n<li>Presidente del tribunal: javier Muniozguren colindres <\/li>\n<li> Gonz\u00e1lez ruiz de eguino Miguel (vocal)<\/li>\n<li>Francisco Javier Zubillaga zubimendi (vocal)<\/li>\n<li>f\u00e9lix Sanz ad\u00e1n (vocal)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tesis doctoral de Nestor Goicoechea Larracoechea Actualmente, en los comienzos del siglo xxi, el escenario al que se enfrenta la [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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