{"id":40632,"date":"1999-01-01T00:00:00","date_gmt":"1999-01-01T00:00:00","guid":{"rendered":"https:\/\/www.deberes.net\/tesis\/sin-categoria\/los-cambios-del-discurso-publicitario-a-partir-de-la-crisis-bancaria-de-venezuela-1994-1997\/"},"modified":"1999-01-01T00:00:00","modified_gmt":"1999-01-01T00:00:00","slug":"los-cambios-del-discurso-publicitario-a-partir-de-la-crisis-bancaria-de-venezuela-1994-1997","status":"publish","type":"post","link":"https:\/\/www.deberes.net\/tesis\/ciencias-economicas\/los-cambios-del-discurso-publicitario-a-partir-de-la-crisis-bancaria-de-venezuela-1994-1997\/","title":{"rendered":"Los cambios del discurso publicitario a partir de la crisis bancaria de venezuela (1994-1997)."},"content":{"rendered":"<h2>Tesis doctoral de <strong>  Ramos Bosch Tatiana Trinidad <\/strong><\/h2>\n<p>A partir de la crisis bancaria de 1994, la m\u00e1s intensa en la historia de venezuela y la tercera de mayor magnitud en el planeta, se replantearon diversos valores de la comunicaci\u00f3n comercial, quiz\u00e1s no tanto como industria, m\u00e1s como discurso que afecta de diversas formas a la sociedad.  esta tesis pretende establecer de qu\u00e9 manera se vio afectado el discurso publicitario y arroja conclusiones importantes que conforman a la publicidad como una herramienta fundamental de la venta y boliga a los comunicadores a tener siempre presente, la publicaci\u00f3n antes que la improvisaci\u00f3n.<\/p>\n<p>&nbsp;<\/p>\n<h3>Datos acad\u00e9micos de la tesis doctoral \u00ab<strong>Los cambios del discurso publicitario a partir de la crisis bancaria de venezuela (1994-1997).<\/strong>\u00ab<\/h3>\n<ul>\n<li><strong>T\u00edtulo de la tesis:<\/strong>\u00a0 Los cambios del discurso publicitario a partir de la crisis bancaria de venezuela (1994-1997). <\/li>\n<li><strong>Autor:<\/strong>\u00a0  Ramos Bosch Tatiana Trinidad <\/li>\n<li><strong>Universidad:<\/strong>\u00a0 La laguna<\/li>\n<li><strong>Fecha de lectura de la tesis:<\/strong>\u00a0 01\/01\/1999<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3>Direcci\u00f3n y tribunal<\/h3>\n<ul>\n<li><strong>Director de la tesis<\/strong>\n<ul>\n<li>Ricardo Aciron Royo<\/li>\n<\/ul>\n<\/li>\n<li><strong>Tribunal<\/strong>\n<ul>\n<li>Presidente del tribunal:  Pablos coello Jos\u00e9 Manuel de <\/li>\n<li>Mar\u00eda  pilar Diezhandino nieto (vocal)<\/li>\n<li> Rodriguez martin Jos\u00e9 Miguel (vocal)<\/li>\n<li>Jos\u00e9 Francisco S\u00e1nchez s\u00e1nchez (vocal)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tesis doctoral de Ramos Bosch Tatiana Trinidad A partir de la crisis bancaria de 1994, la m\u00e1s intensa en la [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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