{"id":69517,"date":"2018-03-09T23:13:58","date_gmt":"2018-03-09T23:13:58","guid":{"rendered":"https:\/\/www.deberes.net\/tesis\/sin-categoria\/actos-de-fala-comunicacion-e-mediacion-analise-pragmatica-e-sociolinga%c2%bca%c2%adstica-dos-procesos-electorais-na-prensa-galega-1977-1996\/"},"modified":"2018-03-09T23:13:58","modified_gmt":"2018-03-09T23:13:58","slug":"actos-de-fala-comunicacion-e-mediacion-analise-pragmatica-e-sociolinga%c2%bca%c2%adstica-dos-procesos-electorais-na-prensa-galega-1977-1996","status":"publish","type":"post","link":"https:\/\/www.deberes.net\/tesis\/vigo\/actos-de-fala-comunicacion-e-mediacion-analise-pragmatica-e-sociolinga%c2%bca%c2%adstica-dos-procesos-electorais-na-prensa-galega-1977-1996\/","title":{"rendered":"Actos de fala, comunicaci\u00f3n e mediaci\u00f3n. an\u00e1lise pragm\u00e1tica e sociolingu\u00edstica dos procesos electorais na prensa galega (1977-1996)"},"content":{"rendered":"<h2>Tesis doctoral de <strong> Fernando Ramallo Fern\u00e1ndez <\/strong><\/h2>\n<p>A partir de la elaboraci\u00f3n de un an\u00e1lisis de contenido, esta tesis tiene como objeto de estudio material la propaganda electoral publicada en la prensa gallega en el per\u00edodo de tiempo que va de 1977 a 1996. Se concibe la propaganda electoral como una estrategia de comunicaci\u00f3n social que tiene como principal objetivo persuadir a la audiencia para que act\u00fae de acuerdo con los planteamientos propuestos por quien ejerce de propagandista durante el periodo que legalmente se establece para cada campa\u00f1a electoral.  se trata de una acci\u00f3n destinada a movilizar las conciencias y las conductas de los receptores mediante el recurso a un esquema ideol\u00f3gico b\u00e1sico muy general: maximizar nuestros aspectos positivos y minimizar los aspectos positivos de los otros: minimizar nuestros aspectos negativos y maximinar los aspectos negativos de los otros.  el objeto de estudio formal de esta investigaci\u00f3n se caracteriza por una doble perspectiva ling\u00ed\u00bc\u00edstico-comunicativa. As\u00ed, optamos por una aproximaci\u00f3n pragm\u00e1tica y sociling\u00ed\u00bc\u00edstica de la comunicaci\u00f3n p\u00fablica de base mediacional. es decir, por un lado utilizamos como categor\u00eda anal\u00edtica la teor\u00eda de los actos de habla, elaborada en el seno de la filosof\u00eda del lenguaje y posteriormente adoptada como la unidad b\u00e1sica por una ling\u00ed\u00bc\u00edstica enunciativa y social. Desde el punto de vista de la teor\u00eda de la comunicaci\u00f3n, optamos por un modelo dial\u00e9ctico de l\u00f3gica mediacional. Esta perspectiva permite dar cuenta de las mutuas afectaciones entre los cambios que operan en el sistema social y la transformaci\u00f3n de la comunicaci\u00f3n p\u00fablica.<\/p>\n<p>&nbsp;<\/p>\n<h3>Datos acad\u00e9micos de la tesis doctoral \u00ab<strong>Actos de fala, comunicaci\u00f3n e mediaci\u00f3n. an\u00e1lise pragm\u00e1tica e sociolingu\u00edstica dos procesos electorais na prensa galega (1977-1996)<\/strong>\u00ab<\/h3>\n<ul>\n<li><strong>T\u00edtulo de la tesis:<\/strong>\u00a0 Actos de fala, comunicaci\u00f3n e mediaci\u00f3n. an\u00e1lise pragm\u00e1tica e sociolingu\u00edstica dos procesos electorais na prensa galega (1977-1996) <\/li>\n<li><strong>Autor:<\/strong>\u00a0 Fernando Ramallo Fern\u00e1ndez <\/li>\n<li><strong>Universidad:<\/strong>\u00a0 Vigo<\/li>\n<li><strong>Fecha de lectura de la tesis:<\/strong>\u00a0 16\/07\/2004<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3>Direcci\u00f3n y tribunal<\/h3>\n<ul>\n<li><strong>Director de la tesis<\/strong>\n<ul>\n<li>Mar\u00eda Antonia Arias Fern\u00e1ndez<\/li>\n<\/ul>\n<\/li>\n<li><strong>Tribunal<\/strong>\n<ul>\n<li>Presidente del tribunal: carmen Cafarell serra <\/li>\n<li>Alberto Pena rodr\u00edguez (vocal)<\/li>\n<li>a. Fern\u00e1ndez mauro (vocal)<\/li>\n<li>a.m. Gouveia Carlos (vocal)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tesis doctoral de Fernando Ramallo Fern\u00e1ndez A partir de la elaboraci\u00f3n de un an\u00e1lisis de contenido, esta tesis tiene como [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[18657],"tags":[152182,152183,42522,152181,152180,6281],"class_list":["post-69517","post","type-post","status-publish","format-standard","hentry","category-vigo","tag-a-fernandez-mauro","tag-a-m-gouveia-carlos","tag-alberto-pena-rodriguez","tag-carmen-cafarell-serra","tag-fernando-ramallo-fernandez","tag-maria-antonia-arias-fernandez"],"_links":{"self":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts\/69517","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/comments?post=69517"}],"version-history":[{"count":0,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts\/69517\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/media?parent=69517"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/categories?post=69517"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/tags?post=69517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}