{"id":83209,"date":"2000-02-02T00:00:00","date_gmt":"2000-02-02T00:00:00","guid":{"rendered":"https:\/\/www.deberes.net\/tesis\/sin-categoria\/proximidad-hacia-el-cliente-como-una-fuente-de-conflicto-profesional-un-model-de-lealtad-multiple\/"},"modified":"2000-02-02T00:00:00","modified_gmt":"2000-02-02T00:00:00","slug":"proximidad-hacia-el-cliente-como-una-fuente-de-conflicto-profesional-un-model-de-lealtad-multiple","status":"publish","type":"post","link":"https:\/\/www.deberes.net\/tesis\/ciencias-economicas\/proximidad-hacia-el-cliente-como-una-fuente-de-conflicto-profesional-un-model-de-lealtad-multiple\/","title":{"rendered":"Proximidad hacia el cliente como una fuente de conflicto profesional: un model de lealtad m\u00faltiple"},"content":{"rendered":"<h2>Tesis doctoral de <strong>  Jorda Lloret Jos\u00e9 M. <\/strong><\/h2>\n<p>El presente trabajo de investigaci\u00f3n tiene como objetivo estudiar la influencia del factor afectivo en la toma de decisiones ejecutivas en un ambiente intenso como el descrito en el marketing de servicios.  as\u00ed,la proximidad afectiva del decisor, es en estas situaciones de alto contenido relacional una explicaci\u00f3n plausible del porqu\u00e9 la decisi\u00f3n observada es diferente a la esperada \u00bb a priori\u00bb de un decisor que utilizase estrictamente una racionalidad econ\u00f3mica.  por otro lado, se describe un modelo de lealtad m\u00faltiple que recoge la doble lealtad de todo rol ejectivo abierto al exterior, en donde las normas de la empresa y los intereses del cliente pueden entrar en contradicci\u00f3, creando entonces su conflicto decisorio al directivo.  por \u00faltimo, cabe destacar que el trabajo emp\u00edrico investiga una toma de decisi\u00f3n en el sector bancario en donde la decisi\u00f3n racional esperada est\u00e1 disponible de manera objetiva a trav\u00e9s del credit scoring lo que facilita el estudio de las desviaciones decisiorias.<\/p>\n<p>&nbsp;<\/p>\n<h3>Datos acad\u00e9micos de la tesis doctoral \u00ab<strong>Proximidad hacia el cliente como una fuente de conflicto profesional: un model de lealtad m\u00faltiple<\/strong>\u00ab<\/h3>\n<ul>\n<li><strong>T\u00edtulo de la tesis:<\/strong>\u00a0 Proximidad hacia el cliente como una fuente de conflicto profesional: un model de lealtad m\u00faltiple <\/li>\n<li><strong>Autor:<\/strong>\u00a0  Jorda Lloret Jos\u00e9 M. <\/li>\n<li><strong>Universidad:<\/strong>\u00a0 Ram\u00f3n llull<\/li>\n<li><strong>Fecha de lectura de la tesis:<\/strong>\u00a0 02\/02\/2000<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3>Direcci\u00f3n y tribunal<\/h3>\n<ul>\n<li><strong>Director de la tesis<\/strong>\n<ul>\n<li>Jaume Filella<\/li>\n<\/ul>\n<\/li>\n<li><strong>Tribunal<\/strong>\n<ul>\n<li>Presidente del tribunal: angel Casti\u00f1eira fernandez <\/li>\n<li>armando Villamil (vocal)<\/li>\n<li>francesc Torralba (vocal)<\/li>\n<li>Alberto L\u00f3pez (vocal)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tesis doctoral de Jorda Lloret Jos\u00e9 M. El presente trabajo de investigaci\u00f3n tiene como objetivo estudiar la influencia del factor [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[82,10014,8646,17875,8647,17874,1302,32959],"tags":[176480,132071,176478,176479,64871,176477],"class_list":["post-83209","post","type-post","status-publish","format-standard","hentry","category-ciencias-economicas","category-codigos-de-conducta-etica","category-etica","category-etica-de-grupo","category-etica-de-individuos","category-etica-economica","category-organizacion-y-gestion-de-empresas","category-ramon-llull","tag-alberto-lopez","tag-angel-castineira-fernandez","tag-armando-villamil","tag-francesc-torralba","tag-jaume-filella","tag-jorda-lloret-jose-m"],"_links":{"self":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts\/83209","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/comments?post=83209"}],"version-history":[{"count":0,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts\/83209\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/media?parent=83209"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/categories?post=83209"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/tags?post=83209"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}