{"id":89503,"date":"2018-03-10T00:14:41","date_gmt":"2018-03-10T00:14:41","guid":{"rendered":"https:\/\/www.deberes.net\/tesis\/sin-categoria\/las-cadenas-hoteleras-un-modelo-de-crecimiento-empresarial\/"},"modified":"2018-03-10T00:14:41","modified_gmt":"2018-03-10T00:14:41","slug":"las-cadenas-hoteleras-un-modelo-de-crecimiento-empresarial","status":"publish","type":"post","link":"https:\/\/www.deberes.net\/tesis\/ciencias-economicas\/las-cadenas-hoteleras-un-modelo-de-crecimiento-empresarial\/","title":{"rendered":"Las cadenas hoteleras. un modelo de crecimiento empresarial"},"content":{"rendered":"<h2>Tesis doctoral de <strong> Onofre Martorell Cunill <\/strong><\/h2>\n<p>La citada tesis consiste en tres partes:  primera parte  se estudia de forma detallada la organizaci\u00f3n empresarial, las estrategias de crecimiento,la internacionalizaci\u00f3n y globalizaci\u00f3n y el marketing de las cadenas hoteleras.  segunda parte  se analizan exhaustivamente las cadenas pertenecientes el top 10 mundial, es decir , las cedenas hoteleras m\u00e1s grandes del mundo, \u00e9stos son: cendant corporation, brass holes anda resorts, best wester international, chorice, hoteles international, mariio h. International, accor, sterwood hoteles anda resorts worldwide, proms hotels corporation, hilton corporation y con esos: hospitality wordwide.  de cada una de ellas se ha elaborado un case estudy en el que se tratan las siguientes puntos: historia de la c&#8211;, propiedad y equipo directivo, diversificaci\u00f3n del grupo, &#8211;de la divisi\u00f3n hostelera, estrategia de la &#8211;, estrategias de crecimiento de la cadena hotelera, cartera, internacionalizaci\u00f3n, marketing y an\u00e1lisis econ\u00f3mico-financiero.  tercera parte  realizaci\u00f3n del beuchworking del top10 para las diferentes grados de estudio, conclusiones y prediciones.<\/p>\n<p>&nbsp;<\/p>\n<h3>Datos acad\u00e9micos de la tesis doctoral \u00ab<strong>Las cadenas hoteleras. un modelo de crecimiento empresarial<\/strong>\u00ab<\/h3>\n<ul>\n<li><strong>T\u00edtulo de la tesis:<\/strong>\u00a0 Las cadenas hoteleras. un modelo de crecimiento empresarial <\/li>\n<li><strong>Autor:<\/strong>\u00a0 Onofre Martorell Cunill <\/li>\n<li><strong>Universidad:<\/strong>\u00a0 Illes balears<\/li>\n<li><strong>Fecha de lectura de la tesis:<\/strong>\u00a0 27\/03\/2001<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3>Direcci\u00f3n y tribunal<\/h3>\n<ul>\n<li><strong>Director de la tesis<\/strong>\n<ul>\n<li>Antoni Sastre Albert<\/li>\n<\/ul>\n<\/li>\n<li><strong>Tribunal<\/strong>\n<ul>\n<li>Presidente del tribunal: eugeni Aguilo perez <\/li>\n<li>felix ramon Doldan tie (vocal)<\/li>\n<li> Salv\u00e1 thomas pere a. (vocal)<\/li>\n<li>Manuel Jos\u00e9 Selva dom\u00ednguez (vocal)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tesis doctoral de Onofre Martorell Cunill La citada tesis consiste en tres partes: primera parte se estudia de forma detallada [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[82,963,19034,7946],"tags":[186202,7949,18578,8207,67198,186203],"class_list":["post-89503","post","type-post","status-publish","format-standard","hentry","category-ciencias-economicas","category-economia-sectorial","category-illes-balears","category-sector-de-hosteleria-y-turismo","tag-antoni-sastre-albert","tag-eugeni-aguilo-perez","tag-felix-ramon-doldan-tie","tag-manuel-jose-selva-dominguez","tag-onofre-martorell-cunill","tag-salva-thomas-pere-a"],"_links":{"self":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts\/89503","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/comments?post=89503"}],"version-history":[{"count":0,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/posts\/89503\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/media?parent=89503"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/categories?post=89503"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deberes.net\/tesis\/wp-json\/wp\/v2\/tags?post=89503"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}